No motor vehicle fuel producer or distributor shall compel or unduly or unreasonably influence any retail dealer to participate in the giveaway or offer to give away free of charge any item of value, including trading stamps or any kind of merchandise or goods, whether or not the giveaway is conditional upon the purchase of motor vehicle fuels or lubricants. The decision to participate in those giveaways shall be solely that of the retail dealer. Nothing in this section shall prohibit a retail dealer from entering into an agreement to participate in any giveaway program.
Fuels and LubricantsInducements for the Sale of Motor Vehicle Fuel
Section § 13550
This law states that companies that produce or distribute motor vehicle fuel can’t force or heavily pressure retail dealers to give away free items, like trading stamps or merchandise, as part of promotions, whether or not these giveaways are tied to fuel purchases. Retail dealers have the right to decide on their own if they want to be part of such giveaways. However, dealers are allowed to voluntarily agree to participate in these promotional programs if they choose to.
motor vehicle fuel retail dealer giveaway